Overview

LSH Auto Holdings is the leading provider of premium automotive car sales and services in every of the seven markets where we operate: South Korea, Taiwan Region, Germany, United Kingdom, Australia, Vietnam and Cambodia.

Our business model is diversified and covers the sale of new cars, pre-owned cars, car parts and accessories, as well as the provision of after-sales services, insurance agency and financing services, and other related automotive services.

A member of Lei Shing Hong Group, and with our rich history and heritage spanning five decades of close working partnership with the premium brands that we represent, the bars that we have set for ourselves are understandably high and are regularly reviewed and raised.

Our commitment to meeting the needs and expectations of our discerning customers is unwavering and has helped us to gain the trust of our customers and our brand partners. We are also committed to our role as a corporate citizen and have always been pro-active in serving our communities and neighbourhoods.

BRAND VISION

To become the benchmark for excellence in customer experience.

We strive to consistently deliver the best customer experience by anticipating the needs of our customers, getting to know their preferences and staying relevant to them. It is our aim to be recognized as a benchmark for customer service in the luxury auto retail business – one that delivers a consistently high standard of customer service through any form of interaction, online or offline.

BRAND MISSION

Build Trust. Deliver Excellence. Always.

Build Trust.

We believe that every engagement with our customer is a valuable opportunity to build trust.
And we see this trust as the foundation of a lasting relationship.

Deliver Excellence.

We strive to be the best in our industry. From innovative services and customer events, to
showroom encounters and experiences, we work towards delivering excellence in every stage of our customer relationship.

Always.

Trust is consistency built over time.
By staying relevant to our customers and their expectations, we are then able to ensure that consistency - always.

BRAND VALUES

The choice that our customers and partners make has everything to do with our brand values.

TRUST

Trust is the foundation of every long-lasting relationship. LSH Auto strives to be your trusted partner at every stage of the car ownership lifecycle, from purchasing
to servicing and beyond.

INTEGRITY

We believe in honesty, responsibility, and accountability and aim to embody these values every time you
interact with LSH Auto.

TEAMWORK

Our team comprises specialists from markets around the world who represent different ethnicities and cultures but are united by a common vision – to deliver excellence
in customer service.

RELEVANCE

LSH Auto goes the extra mile to understand your needs and preferences in every possible way. We aim to build a long- lasting mutual relationship, deepened by interactive conversations, enabling us to respond to your changing needs at all touchpoints – both
online and in person.

SOCIAL RESPONSIBILITIES

LSH Auto strives to be actively engaged in the communities we live and operate in. This means supporting social initiatives that contribute to society and enhance quality of life.