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Overview

LSH Auto International is one of the world’s largest premium automobile dealer groups, and one of the world’s largest dealer groups for Mercedes-Benz cars. Exclusively serving the premium automotive segment, we are the leading provider of premium car sales and services in Mainland China, Taiwan Region, South Korea, as well as Germany, the United Kingdom, Australia, Cambodia, and Vietnam. Our global headquarters are located in Hong Kong SAR.

A member of Lei Shing Hong Group, we operate under a diversified business model that covers the sale of new cars, pre-owned cars, car parts, and accessories, as well as the provision of after-sales services, insurance agency services, and related automotive services.

Unwavering commitment to customer needs has been integral to our development. Our priority is to provide our customers with excellent service in a professional and personalised manner.

BRAND VISION


To become the benchmark for excellence in customer experience.

LSH Auto strives to exceed your expectations by always delivering the best customer experience.
We aim to set a benchmark for luxury auto excellence with every online and offline interaction with you.


BRAND MISSION


Build Trust. Deliver Excellence. Always.


Build Trust.


LSH Auto aims to always provide excellent service. We believe every engagement with you is a valuable opportunity to build trust.
This trust is the foundation of our lasting relationship.


Deliver Excellence.


We are always evolving in every aspect of our work to ensure we bring you the best customer experience at all LSH Auto touchpoints.


Always.


Consistency, perseverance and dedication – we are always reinventing ourselves to stay on the cutting edge of customer needs.
This constant evolution ensures we continue to retain a leading position in the premium segment of the auto industry.

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TRUST

Trust is the foundation of every long-lasting relationship. LSH Auto strives to be your trusted partner at every stage of the car ownership lifecycle, from purchasing
to servicing and beyond.

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INTEGRITY

We believe in honesty, responsibility, and accountability and aim to embody these values every time you
interact with LSH Auto.

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TEAMWORK

Our team comprises specialists from markets around the world who represent different ethnicities and cultures but are united by a common vision – to deliver excellence
in customer service.

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RELEVANCE

LSH Auto goes the extra mile to understand your needs and preferences in every possible way. We aim to build a long- lasting mutual relationship, deepened by interactive conversations, enabling us to respond to your changing needs at all touchpoints – both
online and in person.

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SOCIAL RESPONSIBILITIES

LSH Auto strives to be actively engaged in the communities we live and operate in. This means supporting social initiatives that contribute to society and enhance quality of life.