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Management

The management team of LSH Auto Holdings comprises a diverse group of leaders who are dedicated to providing excellent and professional services to our customers, and fostering a sustainable development for our business.

GROUP HEADQUARTERS, HONG KONG SAR

DR. TILL CONRAD

CEO, LSH Auto Holdings

With more than two decades’ experience in the luxury automotive sector, Dr. Till Conrad started his career in finance and controlling for Daimler AG in Germany. He has since taken on regional and international roles in Europe and Asia, including: CFO Southeast Asia of Daimler Singapore; CEO of Mercedes-Benz France S.A.S.; and Vice President of Overseas Marketing and Sales, Mercedes-Benz for Daimler AG. His current position as CEO commenced in 2017, and he was appointed to the LSH Auto Holdings Board of Directors in November 2021.

KELVIN KOH

CFO, LSH Auto Holdings

Kelvin brings with him over 2 decades of experience in financial and business management. He was appointed CFO on 1 June, 2021 and was appointed to the LSH Auto Holdings Board of Directors in March, 2022. Prior to his appointment, he was Finance Director for the LSH Machinery North China Caterpillar dealership (appointed in 2019) and CFO for Han Sung Motor Co. (appointed in 2012). Kelvin had also worked for a listed company in Japan and a Singapore listed company in Mainland China previously.

SOUTH KOREA

DR. ULF AUSPRUNG

CEO, Han Sung Motor Co.

Dr. Ulf Ausprung entered the automotive industry in 1998, taking on various sales and marketing positions across Europe and Mainland China for Mercedes-Benz and Daimler AG. He became Senior General Manager of Retail Management, Mercedes-Benz, and smart for Lei Shing Hong Auto China in 2010 and moved on to his present position as CEO of Han Sung Motor Co. in 2011. He was appointed to the LSH Auto Holdings Board of Directors in November 2021.

KARSTEN MOEPPS

CFO, Han Sung Motor Co.

Karsten Moepps started in the international Aerospace and Defense industry, being part of Daimler AG throughout this time. He has held senior management positions within Daimler AG in Finance and Controlling, M&A and Compliance. Karsten has worked as CFO for an American Automotive supplier and for a Private Equity owned company. In his recent position he has been the CFO of Mercedes-Benz Taiwan before he joined the Han Sung Motor Co. in 2019 as CFO.

TAIWAN REGION

ANDREAS BINDER

Managing Director, Capital Motors Inc.

Andreas Binder has more than 20 years’ experience in the luxury car sector, taking a variety of management positions with Daimler AG and Mercedes-Benz. These include Deputy General Manager Sales and Marketing for Daimler Chrysler Singapore, Director Sales and Marketing for Mercedes-Benz Vietnam and CEO for Mercedes-Benz Serbia and Montenegro. He became CEO for Mercedes-Benz Hong Kong SAR, before advancing to his present position as Managing Director of Capital Motors Inc. in 2018.

ZELINE CHONG

CFO, Capital Motors Inc.

Zeline Chong has over 17 years of experience in finance, and business management. Prior to her appointment at Capital Motors, Inc in March 2022, she worked with Sime Darby, a conglomerate listed company in Malaysia. Zeline is well versed in the distribution and retail operations of the automotive industry. Her accomplishments include having established a new auto operations in Taiwan Region. She is a Fellow of the Association of Chartered Certified Accountants, UK.

GERMANY

TOBIAS HAUCK

CEO, STERNAUTO Group

Tobias Hauck became CEO of STERNAUTO Group in September 2020, after serving as CFO of the company since 2017. He has significant experience in finance and business management garnered in senior management positions with international automotive operations in Belgium, Mainland China and Hong Kong SAR. Before joining STERNAUTO Group, Tobias was Managing Director of Lei Shing Hong Credit Limited.

FRANK DELMES

CFO, STERNAUTO Group

Frank Delmes was appointed CFO of STERNAUTO Group in September 2020. He has more than 25 years of experience in finance and business management in the luxury automotive sector. Frank previously held senior management roles at Daimler AG in Germany, including as Head of Dealer Network for Mercedes-Benz and smart and Head of Investment and Shareholder Management. He was CEO of Sternagel Group for ten years prior to taking up his current position.

UNITED KINGDOM

MARTYN WEBB

Managing Director, LSH Auto UK

Mr. Martyn Webb has over two decades of experience in the automotive sector in both volume and luxury markets. He joined LSH Auto UK as General Manager in 2016. Within two years, he was promoted as Market Area Director, followed by his appointment as Managing Director in November 2018. Before joining LSH Auto UK, he was General Manager of Mercedes-Benz Retail Group for more than five years. Prior to that, he held senior roles in two UK based dealer groups for over 15 years.

TBA

CFO, LSH Auto UK

AUSTRALIA

JOHN GOOD

Managing Director, LSH Auto Australia

John Good’s career in the international automotive sector spans over 30 years, having been associated with the Mercedes-Benz brand throughout this time. He has held senior management positions with Mercedes-Benz and LSH in Australia, Southeast Asia, Mainland China, Taiwan Region and the UK, before advancing to his current position as Managing Director of LSH Auto Australia.

WAYNE MARSHALL

CFO, LSH Auto Australia

With over 25 years of financial experience in the retail motor vehicle industry, Wayne Marshall brings a wealth of knowledge and experience to the role. Most recently, he served as CFO for a Melbourne based dealership group and, prior to this, had held senior financial positions within an international dealership organization in Australia.

CAMBODIA

JAMES ZEMKE

General Director, Star Auto Cambodia

Joining the business in 2015, James Zemke has over 25 years’ experience in the automotive industry including roles in marketing, distribution management, auto financing and retail management. He took on his current position as General Director for Star Auto Cambodia in 2015.

VUTH SOKHAVY

Finance and Administration Manager, Star Auto Cambodia

Vuth Sokhavy has more than a decade of experience in accounting and finance. She joined the company in 2016 and is currently Finance and Administration Manager of Star Auto Cambodia.

VIETNAM

JOHN WHITE

General Director, Vietnam Star Automobile

John White was appointed General Director of Vietnam Star Automobile in 2017. Having spent over 30 years in the industry, he has vast experience in automotive retail. He started his automotive journey as a Mercedes-Benz Cadet in South Africa in 1988 and became the Dealer Principal for that market in 1994. Before joining Vietnam Star Automobile, he was a divisional director for South Africa’s largest automotive group.

FRANCIS FOO

CFO, Vietnam Star Automobile

Francis Foo started his career with Lei Shing Hong Group in 2002 at Northern Star (Tianjin) Automobile Ltd., headquarters for automotive retail operations in North China. In 2010, Francis was appointed Regional Finance Controller for West China Region and subsequently for East China Region. Apart from his role in financial management at the group level, particularly in strategy planning and project management, Francis was also active in guiding and monitoring the automotive retail operations. He was appointed CFO of Vietnam Star Automobile in March, 2021.

     
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The information contained in this website is provided on the basis of the current information available to or known by LSH Auto Holdings Limited (“LSH”). Whilst LSH endeavours to ensure the accuracy of such information, LSH shall:

  1. reserve its right to modify this website at any time without notice;
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The Third Party Website is linked for convenience only and such link does not indicate any endorsement, recommendation or approval by LSH of such Third Party Website or the product/service provided in such Third Party Website. Unless required by laws or expressly stated in this website, users of this website shall not take any of the information contained in this website as being advice or recommendation of LSH. Such information is provided on “as is” basis. Under no circumstances should the use of such information or this website be construed as granting a licence or right to use any of the intellectual property rights displayed or embedded in such information or this website for any purpose. No person shall create or establish a hypertext link to this website without the written permission of LSH. All matters relating to users’ access to and use of such information or this website shall be governed by the laws of the Hong Kong Special Administrative Region of the People’s Republic of China.

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