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LSH Auto Australia’s Iridium Club members attend a special preview of Tiffany & Co. private Jewel box showing.

Membership to LSH Auto Australia’s Iridium Club does have its privileges.

Thanks to brand partner, Tiffany & Co., a group of LSH Auto Iridium Club members were invited to a special preview of a new collection at the famous jeweller’s flagship Melbourne store to mark International Women’s Day.

The guests not only received styling tips for the new pieces worn by the models but also had the chance to try on the ones that caught their eye.

Tiffany & Co. provides special events, access and offers for Iridium Club members, as do many of the brand partners of LSH Auto Iridium Club.

There is much to experience and look forward to as a member of the LSH Auto Australia’s customer loyalty program, and as a Mercedes-Benz owner.

Find out more about LSH Auto Australia.

IWC customers experience the thrill of an AMG Drive Day with LSH Auto Melbourne

LSH Auto Melbourne, in conjunction with LSH Auto Australia’s Iridium Club partner, IWC Schaffhausen, delivered a rare double recently:

The thrill of an AMG Drive Day + experiencing a F1 simulator.

Last month, IWC customers were invited on a drive route through the Yarra Valley to Levantine Hill Estate in a convoy of AMG’s latest models including G63, SL63, C 63 E Performance, GLE53 and CLA45.

Departing from Mercedes-Benz Melbourne, the special guests got to experience the thrill and excitement of the AMG range – against the most idyllic backdrop and in the company of friends and experts.

On returning to the dealership, a turn in the IWC F1 Racing Simulator provided the guests with the mind-blowing realism of precision-driving a Mercedes-AMG Petronas F1 race car.

A perfect day, filled with a perfect combination of performance and precision, that will be long remembered by the guests.

LSH Auto Australia’s Iridium Club partnership with IWC is a reflection of the shared commitment to delivering exceptional experiences to customers.

Find out more about LSH Auto Australia.

Vietnam Star Automobile picks up 16 trophies at the Mercedes-Benz Star Awards 2024.

It was a night of glitter and gold for Vietnam Star Automobile at the Mercedes-Benz Star Awards 2024.

With over 19 years dedicated to serving Mercedes-Benz customers in Vietnam with the highest standard of customer service and experience, it has once again excelled at the prestigious event.

This time around, Vietnam Star Automobile was honoured with 16 awards.

The euphoria of winning always hits home for its team members every year. And it continues to inspire new winning members and team spirit.

Our congratulations to the management and staff of Vietnam Star Automobile for their incredible showing.

The Awards:

  • Dealership Of The Year 2023 – Vietnam Star Phu My Hung
  • Showroom Of The Year 2023 – Vietnam Star Dai Tu
  • Marketing Star Award Of The Year 2023 – Vietnam Star Group
  • Best CS Products Sales Dealer Of The Year 2023 – Vietnam Star Che Lan Vien
  • Best Digitalisation Workshop Of The Year 2023 – Vietnam Star Che Lan Vien

Individual Awards:

  • Best Sales Manager Of The Year 2023 – Dinh Vu Tan Nghia & Tran Huu Tho
  • Best Maybach Sales Consultant Of The Year 2023 – Nguyen Thi My Tu
  • Best AMG Sales Consultant Of The Year 2023 – Lu The Thinh
  • Best Sales Consultant Of The Year 2023 – Nguyen Van Nghiem, Nguyen Sy Tuan, Nguyen Thi My Tu, Tran Bach Duy, Nguyen Dinh Vu, Le Hoang Thong
  • Best Service Advisor Of The Year 2023 – Nguyen Anh Son

Find out more about Vietnam Star Automobile.

LSH Auto Australia continues to support the business community through the AFR Business Summit.

For the past four years, Australia’s leading Mercedes-Benz retail group has been strongly represented at the nation’s most prestigious gathering of business leaders, the AFR Business Summit.

As a major supporter of the annual event that sees participants and political and business guest speakers discuss and debate the key economic and policy issues of the day, LSH Auto Australia continues to play an important role as a business community member.

The recent Business Summit was held over 11 and 12 March at Hilton Sydney.

Key topics such as the impact of AI, energy security, the drive for greater productivity, the push for de-carbonisation and the constantly changing geo-political environment were discussed.

Insights were generously shared by Federal Treasurer, Dr Jim Chalmers, Leader of The Opposition, Peter Dutton, Australian Foreign Minister Penny Wong, Chairman and CEO of JP Morgan Chase Jamie Dimon, and the heads of The Commonwealth Bank of Australia and Google Australia.

The LSH Auto Australia team took a moment, during one to the summit’s breaks, to connect with Australian Financial Review Editor-in-Chief, Michael Stuchbury, who thanked LSH Auto for its ongoing support.

John Good, Managing Director of LSH Auto Australia, was also asked to contribute a thought leadership piece pertaining to the auto industry in the lead up to the Business Summit.

You can read his piece, The EV Revolution is Here on the media section of the LSH Auto Australia website.

Find out more about LSH Auto Australia.

LSH Auto Australia’s retail operations recognised with multiple awards for outstanding team and individual performance.

It was a glittering night of recognition for Australia’s leading Mercedes-Benz retail group at the Retailer of the Year 2023 Awards ceremony.

The annual Awards by Mercedes-Benz Australia/Pacific recognise business and individual excellence across the cars, vans and financial services networks.

As in past years, LSH Auto Australia’s retail operations received multiple awards for outstanding team and individual performance, highlighting an unwavering commitment to excellence.

Congratulations to LSH Auto Australia and its team members in each state for their role in this outstanding performance!

These awards are a testament to effective teamwork and to the support the group gives to help individuals attain the best.

Mercedes-Benz Brisbane – 2023 Circle of Excellence – Metro – 3rd time.

Mercedes-Benz Melbourne – 2023 Mercedes-Benz Vans – Retailer of the Year – Metro – 7th year running.

Mercedes-Benz Brisbane – Mercedes-Benz Financial – Retailer of the Year – Cars – 3rd year running.

Mercedes-Benz Melbourne – Mercedes-Benz Financial – Retailer of the Year – Cars – Runner-up.

Mercedes-Benz Melbourne – Mercedes-Benz Financial – Retailer of the Year – Vans.

Mercedes-Benz Brisbane – Mercedes-Benz Financial – Retailer of the Year – Vans – Runner-up.

Additionally, team members across three states received a total of 19 outstanding individual awards. Congratulations to you all!

Find out more about LSH Auto Australia.

Team BYD West London pops up in Westfield London to offer a preview before the new dealership opens its doors.

The keys to the brand-new dealership at Westfield London are on the horizon, but it’s never too early for Team BYD West London to introduce itself.

Westfield London is home to more than 350 shops, boutiques, restaurants and cafes and a popular destination for a day out in London.

Popping up with car displays, the team has been on hand to answer questions about the latest BYD offerings and to turn strangers into friends for the new dealership when it opens its doors.

Find out more about LSH Auto UK.

Our operations in Taiwan Region: 6 random things to know about Capital Motors Inc.

LSH Auto’s entry into the premium automobile retail business began in Taiwan in 1969 as Capital Motors Inc. (CMI).

Here are six random things to know about CMI.:

  1. CMI is the largest dealer of Mercedes-Benz Taiwan and has been so for over 50 years.
  2. It operates a total of 15 sales and 12 aftersales service locations throughout Taiwan – offering the full Mercedes-Benz experience in major cities such as Taipei, Taichung, Kaohsiung, Tainan, Taoyuan, and Hualien.
  3. With its HQ in Beitou District, Taipei, the company has a total staff count of close to 1000.
  4. The company has been consistently recognised with numerous Mercedes-Benz Taiwan Best Dealer Awards and TechMasters Awards over the years since 2012.
  5. The software and hardware facilities at all CMI outlets conform to the latest Mercedes-Benz Dealership Design and CI standards, ensuring a high standard of quality services and consistency throughout Taiwan.
  6. CMI has a strong record of corporate social responsibility, engaging with local communities and enabling staff members to volunteer for charitable causes. Programs have included working with children who have Down syndrome, assisting low-income senior patients with rare diseases, and donating to the Children’s Hearing Foundation to assist hearing-impaired kids from families in need.

Find out more about Capital Motors Inc..

From the library to the showroom – students and their families visit Mercedes-Benz of Birmingham for Class of 2024 intake.

The 2024 National Apprenticeship Week, with the theme “Skills for Life”, was held on the last two days of January.

LSH Auto UK made its presence felt at the National Apprenticeship Show at Coventry Building Society Arena, joining forces with Mercedes-Benz and Midland Truck and Van, as well as at the Career Event at The Library of Birmingham.

As a result, Mercedes-Benz of Stockport and Mercedes-Benz of Birmingham were busy welcoming numerous enquiries and registration for the Class of 2024 intake a week later.

At Mercedes-Benz of Birmingham, the familiar faces of 30 students and their families who dropped by to enquire and register for the 2024 intake brought much joy and celebration to the staff.

In an industry that is constantly evolving and expanding, apprenticeships are a lifeline to our growth and future plans.

Find out more about LSH Auto UK.

LSH Auto Melbourne unveils the high-performance Mercedes-AMG C 63 S E…with a little help from friends

LSH Auto Melbourne unveiled the high-performance automotive marvel, the Mercedes-AMG C 63 S E, on the last weekend of February.

The event was graced by friend of the brand and Channel 7 Sports Reporter Jason Richardson, as well as renowned jockey Craig Williams.

LSH Auto Australia’s Brand Ambassador and Mercedes-Benz Chief Driver Training Instructor and racer Peter Hackett was also on hand to share his expertise.

Customers, many of whom were waiting eagerly for the unveiling, were treated to insightful briefings about the new model’s technological and design features and were thrilled to be amongst the first to explore the car up close.

The evening also showcased the IWC Schaffhausen x Mercedes-AMG collaboration hero timepiece, as well as the IWC Pilot Watch Chronograph 41 Mercedes-AMG PETRONAS Formula One™ Team special edition.

Find out more about LSH Auto Australia.

STERNAUTO Group partners with Hotel am Steinplatz, Autograph Collection in Berlin.

STERNAUTO Group has announced a cooperative partnership with Hotel am Steinplatz, Autograph Collection.

The 5-star boutique hotel has a legacy of 110 years of cultural history and has always been a place of freedom, creativity, and artistic fulfilment.

Distinguished by its 1920s architectural accents, the upscale getaway is located in the Charlottenburg locality of Berlin and offers guests modern luxury amenities, excellent cuisine and outstanding service.

Now, it also offers its discerning guests the benefits of electromobility.

Oliver Hein, BYD Project Manager of STERNAUTO Group, recently handed over a BYD HAN to Torsten Richter, General Manager of Hotel am Steinplatz.

The vehicle will be used as a shuttle service for the hotel’s guests.

Preserving classic values while embracing future solutions – it’s the best of both worlds.

Find out more about STERNAUTO Group.